For e-com brands spending $10k+ a month on Meta.

The tool generates.
You direct.

Kona is a performance media house. We make the video ads and stills your account runs on. Each one starts in your reviews and gets tested against your best ad.

A camera lens on a matte black floor, lit by one hard light
[LENS] 01 / 09

[ WHAT WE DO ]

One job.
Done well.

You already run ads. The hard part is having the next good one ready before the last one wears out. That's the whole job we do.

  • Makes Video ads and stills for Meta
  • For Brands that sell physical products online
  • Sold as A Creative Sprint, 30 to 120 ads over 90 days
  • Doesn't do Media buying. You or your buyer run the spend

[ THE METHOD ]

Run It.

Four steps, run on a loop for 90 days.

  1. [FRAME]01

    Find the angle

    We read your ad library and your reviews. We find the angles your buyers already use that nobody's testing yet.

  2. [PROMPT]02

    Write three hooks

    Every concept gets three hooks, each made as its own ad. Not one body with openers stitched on.

  3. [LENS]03

    Test against your best

    Each batch runs against your current best ad. So you know what actually won, not what looked good.

  4. [RENDER]04

    Iterate the winner

    A tiring winner gets new visuals first, then new headlines, then new copy. You hear why the rest didn't work.

[ HOUSE WORK ]

Built in packs.
Named to run.

These are Kona's own products, made to show the system. Every file is named brand / concept / hook so it drops straight into your account. Client work goes here after the first Sprint.

A pack of nine energy drink ads, three concepts with three hooks each
[PACK 01] ENERGY · 9 ADS
A pack of nine sunglasses ads, product and portrait frames
[PACK 03] SUNGLASSES · 9 ADS
A black can suspended in a burst of powder under hard light
[FRAME] CAN / SUSPEND / A
An amber dropper bottle inside crop marks on a dark floor
[FRAME] BOTTLE / SPEC / B
A cream jar with the Kona mark on its lid, under hard light on bone paper
[FRAME] JAR / LID / C

[ THE OFFER ]

The Creative Sprint.

A set number of ads, one payment, delivered in batches over 90 days. Your first batch lands within 14 days of us getting your assets.

Sprint 30

30ads

For accounts spending $100–500 a day

Sprint 60

60ads

For accounts spending $500–1,000 a day

Sprint 120

120ads

For accounts spending $1,000+ a day

Sprints start at $6,000. Your ad spend sets the tier, so the exact number comes on the call.

[ THE GUARANTEE ]

One ad hits your target CPA in 90 days.
Or you don't pay.

If the conditions are met and no ad gets there, you get every dollar back and keep every ad. Four conditions, all written into the agreement. You see them before you pay.

[ WHY NOT JUST ]

You've tried the others.

Creators

They shoot the brief you give them. The brief is the hard part.

AI ad tools

They make more of what you describe. They don't tell you what to say.

Doing it in-house

It works until launch week, when ads are the first thing to slip.

Kona

Starts from what your buyers already say, and proves it against your best ad.

[ QUESTIONS ]

Asked a lot.

Will this work for my brand?

Honestly, we don't know yet, and anyone who says yes before looking at your account is guessing. Run It is built to find the angle your current ads are missing. That's what the call is for: we look at your account together before either of us commits.

Do you need our product?

Usually not to start. We work from your product photos, brand assets, best ads and reviews. If a concept needs something we can't get from those, we say so before it's scripted, never after it's made.

We already have a media buyer. Does that matter?

No. We don't touch media buying or your spend. We supply tested creative in batches, and you or your buyer run it. It's built to sit alongside who you have.

How fast do we see new ads?

Your first batch lands within 14 days of us getting your assets. After that, batches follow a cadence set by your tier and how fast you spend.

Who actually makes the ads?

Kona does. Every angle, script and edit, start to finish. Nothing goes out untested against your current best ad.

What if it just doesn't work?

That's what the guarantee is for. If the conditions are met and no ad hits your target CPA in 90 days, you're refunded in full and you keep every ad. We show you the exact terms, not a summary, before you pay.

[ NEXT ]

Your next 60 ads.
Built from your reviews.

Apply for Run It

Seven questions. Two minutes. If it's a fit, you pick a time.

[ OR WRITE ]

A person reads every one.